Industry leaders launch mobile software application association
… In the last two weeks, some 40 companies have joined the Mobile Alliance, and with the growth of the software industry here in Singapore, the grouping is targeting to have 100 members by the end of the year.
One of the developers involved in the alliance hopes that it will provide marketing expertise and funding to smaller companies eyeing international markets.
CEO of BAK2U and honorary secretary of Mobile Alliance, Paddy Tan, said: “Singapore is a rather small market compared to the rest of the world. What we hope to do is consolidate all these efforts and launch them overseas as an association itself.” ….more